以casual chic为大方向的http://www.izzue.com衣饰设计恰当运用每季的must-have 时装潮流元素，令设计更富独特品牌形象，是主流外一帖清凉剂。

代表着自我、个性和创意，前卫的设计总让人有意外惊喜，既能体现穿着者的个性又不流于夸张，深受年轻男女的喜爱。
香港,中国大陆及台湾各 http://www.izzue.com 专门店
Established in winter 1999, http://www.izzue.com is the original creation of local design and has always been the young trend-setters' favorite fashion label. In Fall 2002, Miss Maggie Cheung was teamed-up with http://www.izzue.com as the Brand Image Creative Director, supported by Maggie's distinct fashion insight, http://www.izzue.com has gained recognition by ˉmix and matchˇ individuals.

Under the direction of ¨Casual chic〃, http://www.izzue.com blends in every season's ˉmust-haveˇ elements with signature details of http://www.izzue.com that brings each outfit its own character.

Apart from the ˉcutting-edgeˇ designs, the seasonal ad campaign has receive great attention. Many Japanese models such as Ikeiuchi Hiroyuki, Kubotsuka Yousuke and Tsumabuki Satoshi who have appeared as our image model as a new face, has now become the hottest celebrities and fashion icons in both Japan and Hong Kong, which proves http://www.izzue.com leads not only the fashion trend but also being the force of trend.

http://www.izzue.com offers men's and ladies' collection. For men, the collection consists the Basic Line and Trend Line. The Basic is a collection of denim and casual wear, which adorns the individual with his own styling by array of colours; while the Trend Line brings together the ˉhit itemsˇ of each season with inspiring http://www.izzue.com style to show attitude of your own.

For ladies, the collection is split into Casual and Jeans line. The Casual line carries basic items that provide comfort with style; while the Jeans line characterizes by an extensive use of denim and cotton fabric with prints that often brings surprises and inspirations to fashion connoisseur.

With ever-growing popularity of the label, http://www.izzue.com expansion does not limit to Hong Kong, the first shop in Malaysia was opened in Dec 2002. Up to date, there are more than 85 shops in Hong Kong, China, Taiwan and Malaysia to bring in casual yet stylish fashion to the young affluent in Asia.